With any Personal Branding Photoshoot it's always a good idea to have a consultation to help your photographer understand you, your business, your brand identity and your ideal client. From this, you and your photographer can create a list of images to capture during your shoot. In this Blog, we look at 5 must-have shots for any branding shoot.
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Headshot: A professional headshot is a staple for personal branding. It captures your face and showcases your personality, making it a crucial photo for business cards, social media profiles, and professional websites. Make sure that your headshot represents your brand identity and desired image you want to project.
You Doing Your Thing: Including an action shot or photo of you doing your thing can add dynamism and energy to your personal brand. It can show your ideal client what it's like to work with you and demonstrate your expertise and passion.
Environment Shot: Including a photo that showcases your work environment or a relevant setting adds context and authenticity to your personal brand. It could be an office space, a studio, a natural backdrop, or any location that aligns with your brand message. This photo helps viewers connect with you and understand your professional background.
Tools Of The Trade: Capture a close-up shot of a unique object, accessory, or element that represents your brand and personal style. It could be a laptop, an item you use in your role, or anything that reflects your brand identity. This photo can also remove some of the mystery of what it's like working with you, and help your ideal client feel more connected with you.
Lifestyle Shot: Incorporating a lifestyle photo that reflects your values, interests, or hobbies can humanise your personal brand. It could be a candid shot of you enjoying an activity outside of work, spending time with your family or simply having a laugh. This type of photo helps showcase your personality and allows your audience to connect with you on a personal level.
Remember to work closely with your photographer to make sure that these photos tell the photos of your brand. Discuss your brand's values, ideal client, brand colours, future projects, and the story you want to tell through these images to get the most from your personal branding photoshoot.
Complete our Branding Imagery Challenge to see how your current images measure up and think about joining us for a Personal Branding Shoot.