Running a business in a busy social media world makes brand identity ever more important. Creating content can be time-consuming and quality over quantity is always best.
The, sometimes, overwhelming demand for continuous and fresh social media content can be eased by having everything prepared in advance and accessible anywhere, any time. To help you get focused on delivering quality content, get organised and create a Media Library.
A library of content that lives in the cloud, making it easily and instantly accessible to you and your team. All vital when putting together content for blogs, instagram, facebook, newsletter. Your library might include:
As a business owner life is varied, exciting and demanding, with portable tech giving us much more flexibility. This means we can write those blogs, social media posts and website content anywhere in the world. With your resources in your Media Library:
Ideally, you want to be able to access your Media Library from anywhere in the world at any time, give shared access and an app may also be useful. There are many online storage solutions out there including:
Brainstorm ideas of what resources you might need. Think about the articles you will write, blogs, social media posts etc and the resources you will need to complete them. These might be brand photography like portrait photos, products or stock images as well as logos and templates.
Now you have your list of resource it's time to organise them into files. This will make it easier to find the right photo or document when you are in your creative flow.
Keep your storage space up to date with the latest document versions and the latest images. Consider your brand image and remove the resources that no longer compliments your brand identity.
Whether you are a solopreneur or part of an awesome team, being able to access essential resources on the move via your Media Library will be a huge time saver. Save even more time and let us create a professional profile, stock and product images for your Media Library with our Brand Photography